What the ROAS? A practical guide to improving return on ad spend

Contributor Jacob Baadsgaard shows how ROAS, or return on ad spend, can be used to show the effectiveness of advertising campaigns and whether they are worth the money spent on them. The post What the ROAS? A practical guide to improving return on ad spend appeared first on Search Engine Land.

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What the ROAS? A practical guide to improving return on ad spend

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